To help with the S.O.S – Save Our Stadium campaign, the team at AppsCo is working hard to sell advertising slots for the new stadium sign. The entire S.O.S campaign came to fruition due to the impending demolition of the local Peoria stadium. AppsCo students did not want to see the area turned into a large shopping center that would impact the surrounding neighborhoods and community. Tearing down the stadium and replacing it with a shopping center meant increased traffic and costs. The students put together a plan that would save the stadium and generate revenue at the same time.
A major part of this is pitching sales companies on purchasing slots on the stadium sign. Many pitches have been successful so far. When giving the pitch, AppsCo students explain the campaign and the reason behind saving the stadium. They make sure to explain the benefits of having a digital sign on the stadium grounds. Additionally, the students make sure to go over the benefits of using the stadium sign over other companies. Pitching local businesses in the Peoria community is giving AppsCo students real-life experience with sales. This allows students to gain valuable presenting and selling skills through interaction with real-life companies. They are also working hard to practice their closing skills.
About AppsCo
Founded by serial entrepreneur Alexis Khazzam, AppsCo is a not-for-profit organization (501(c)(3)) that provides an integrated business learning curriculum for public school students. With close ties to the Peoria Public Schools, the organization strives to provide a safe environment that both challenges minds and fosters mentorship via local business leaders. Students receive real-life and business experience through internships with local businesses.
By working in tandem with local businesses and students, AppsCo invests in the future health of the Peoria community. Through fostering student relationships with local leaders, the not-for-profit boosts confidence, and the hope of opportunity. Their goal is to keep students in the program local to both help themselves and the community thrive in the future.
